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Public Relations

Public Relations nowadays covers many disicplines from press releases, editorial and social media to award entries, email campaigns and website announcements.

 

The aim of public relations is to raise awareness in a controlled way of a company brand and its reputation. Public relations can play an important role in gaining rapid exposure for new services, new contract wins and senior appointments.

 

It also gives company owners, directors and senior management the opportunity to provide 'thought leadership' to the industry in the form of blogs and opinion pieces.

 

Client PR campaigns are typically based around free coverage in the cleaning and FM media. With these media now published in both print and digital format, this exposure offers the benefit of direct links from articles to client websites, enhancing the impact of the coverage and increasing the value for money of our clients' campaigns.

 

Our relationships with magazine editors ensure your article or feature will be published in the right place and at the right time.

 

 

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Contact Us

SMA

 

Location: Winchester, Hampshire

 

Tel: 07715 944024

E: enquiries@stephenmacdonaldassociates.co.uk

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Case study - TemplaCMS

 

Since 2012 SMA has provided a continuous programme of PR campaigns to support the growth of TemplaCMS from initial launch through to the software's emergence as the cleaning industry's leading contract management software.

 

Campaigns have included brochures, new module launches, targeted email campaigns and editorials in the four key cleaning publications - Cleaning Matters, Tomorrow's Cleaning, Cleaning and Maintenance and CHT.

 

 

 

 

 

 

 

 

 

 

 

 

What can we do to help you?

 

SMA can offer you a practical, fast route to differentiating your offer and raising your profile that will not cost you the earth.

 

We'll meet you to find out what makes your company tick, what your customers and staff like about you and what makes you different. Then we'll plan a programme of communications to raise your profile and keep your company front of mind with your potential customers.

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